Veterinary SEO Services in SydneySenka Melisa
The times when people would turn to a phonebook or newspaper for finding a vet are quickly fading. These days, the first place people look for a local vet is online – in fact, up to 97% of all searches for local businesses are conducted online.
The majority of web users only click on businesses listed on the first page of search results. This means you could be losing a lot of potential customers if your veterinary clinic isn’t found at the top of Google. Instead, they’re going to your competitors.
If your veterinary clinic website is properly optimised for the major search engines, you stand a much better chance of being found online, which means more customers for you.
Vet SEO – What is it?
As one of the most powerful online marketing strategies available, vet SEO, or Search Engine Optimisation is a series of processes that maximises your vet website’s online visibility. When implemented effectively, it means that people looking for a local vet can find your website easily, resulting in more people coming through your door.
We can draw on our vast experience to help your vet website reach the first page of Google search results. Not only does being high on Googles rankings attract more visitors to your site, but places you as an online authority. The higher you rank, the more people will trust your brand.
Quality Vet SEO Starts with Quality Content
Any SEO campaign begins with creating and publishing quality content to attract visitors to your site. By optimising your website, we can make it easy to navigate which increases user experience, which in turn pleases both your visitors and the major search engines.
Search engines have algorithms that determine how high your site should rank by:
- The amount of traffic visiting your site
- The duration of your visits
- The number of pages your visitors explore
- How easy it is to explore your site
- How much of your content is engaged with
- And several other factors
We can ensure your vet website meets all these criteria, and more, to elevate your site in search engine rankings. This means more visitors to your site, and therefore more customer for your vet clinic.
While appearing on the first page of search results is important, there’s much more to vet SEO than that.
Through exploring every possible avenue online, we can ensure that people looking for a local vet can not only find you easily, but also engage with your brand.
When you use our services to optimise your vet SEO, we don’t just help your site to appear at the top of search engine results, we ensure maximum engagement through the use of other relevant online platforms:
- Directories – we list your vet website in relevant directories, which helps to improve your citation profile
- Review sites – we monitor and analyse which review sites people your customer are coming from
- Social media – we help stimulate engagement with your brand by increasing your presence on the most popular social media platforms
All of these methods combined can help people looking for a local veterinarian to find your clinic quickly and easily. The principle is simple – the more people that can find you, the more customers you will have coming through your door.